#TheALFS – The affordable luxury food store. Health is wealth! Everyone knows but how many follow? Well, we do. Because we take care of you! We promote healthy eating. At good Eatin’ & Co., it’s all about wholesome, healthy eating.
Mumbai, Maharashtra, January 19, 2022, ZEXPRWIRE, good Eatin’ & Co….a story that promotes SUPER Luxury but… healthy eating!
Website – Good Eatin’ & Co.
Founder – Sara Adtani
Quality food lifestyle has been a major concern in our country. And during pandemic situations, our eating habits and lifestyle have deteriorated. Good food is like medicine for the body. And these challenging times have made it even more vital to live green. And from there, Sara Adtani, the founder of good Eatin’ & Co., saw the potential to step in and address the concerns of India’s quality food needs. The team studied the potential issues people faced with quality food and a good healthy dining space. They came up with the idea of serving and promoting such exponential brands on a one-stop platform!
As of 2020, good Eatin’ & Co. was created by Sara Adtani to support the community during its difficult times. She came up with the idea of promoting niche food brands on a global platform and helping them reach end customers. The platform offers products such as chocolates, fruits, frozen foods, cheese, drinks, meats and much more.
The team worked with all the local and food brands to help them promote their products. The platform has bridged the gap between people in the market and sellers.
good success Eatin’ & Co.
The success of a good Eatin’ & Co. is above all the happiness of its customers, its collaborators and its team. Sara mentions that seeing the community happy is all they dream of! At the current level of works, the start-up has received huge appreciation from everyone connected to the platform.
Risks and Challenges
As the company was established in the midst of a pandemic, the virtual setup posed a major livelihood risk and ensured the company’s covid security. Recruiting staff and training them online was a difficult task.
One of the biggest challenges was assembling the logistics. While the team operated PAN India, growing globally was difficult amid pandemics. The next big challenge for the company was to monitor competitors and perform a consistent SWOT analysis. Since the food industry is a highly competitive industry in the market, it required constant market analysis. Nevertheless, the team together managed to fight them all!!
The next step
In order to grow and expand globally, good Eatin’ & Co. is open for funding. They are currently in a start-up situation. The meaning of growth and success for the team is to work every day and strengthen its recognition in the market. And to achieve this growth, they have been very picky about the products they offer. They invest a huge amount of time in determining which brands to endorse on the platform that can benefit the health of society. They scrutinize the brand and the products before final approval. They are committed to promoting good niche and healthy products for consumers.
While they have set up their PAN India services, they have also recently set up their services in the United States (Dallas). In the coming times, the company plans to expand geographically!
The support behind the business
good Eatin’ & Co. has a team that operates in India as well as overseas. The founders mentioned that the support of their family and the almighty blessings are the only reasons for their success.
They also thank their entire team for taking good Eatin’ & Co. to the next level in the industry. Their Just Archon legal team helped them with the whole setup. Mr. LT Gujjar and the Digitize team are dedicated to digital and technical support. Support staff members of the team include Vinita, Prakhar and others. Mrs. Aparna M supports them with comprehensive support and advice to the team. Finally, the team gives Sam credit for being the backbone of the company. He indulges in the preparation of strategies, patience and a flamboyant vision of the company! Other family members supporting the team are Adtani, Menezes and Tisdell. As a team, the company climbed the ladder of success every day!
What prompted you to this business idea?
Sara- During the unfortunate pandemic, we have seen what people demand for quality food and healthy food space.
Serve and promote such exponential brands around us on a ONE-STOP-SHOP platform!
What prompted you to start this business?
Sara- Ideas for promoting these niche brands globally and ensuring awareness for all.
When did you start your business?
What does success mean to your business?
Sara- We will only succeed if our clients, our collaborations and our team are satisfied with our vision.
How are you currently behaving?
Sara- We get an overwhelming response and appreciation from everyone.
What is the biggest risk to your business?
Sara- To keep the strong logistics in place and we promise to only deliver by air (pan India and worldwide) and of course keep an eye on the competition.
What are your funding plans?
Sara- Currently it is primed but we are open.
What is the biggest challenge you faced when creating your start-up?
Sara- Putting the team together, PRACTICALLY because we are a comprehensive, one-of-a-kind digital store!
How is your product different from others on the market?
Sara- We all have niche and healthy products and we have a check in place to endorse brands and not just anything and everything can be on our platform.
Where are your startup services distributed?
Sara- Pan India and USA (MUMBAI and Dallas)
What’s it like to be the founder of your start-up?
Sara- Amazing and proud to be a part of something like this.
How does it feel to get up every morning and get to work?
Sara- Rejoice and happy to do so.
Where do you see your business in the next 5 years?
Sara- At the height of our competitors and perhaps beyond…!!!
Media contact + social networks
Name – Ms. Sara Adtani (Founder and Chief Growth Officer)
Email – [email protected]
Company – good Eatin’ & Co.
Country – India and USA
Address – Mumbai, India
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